Superated, a young Viennese fashion label, presented their latest collection “Protége-Moi” (Winter 2010/2011) at Paris Fashion Week in January 2010. The show took place in the garage entrance of BHV Homme, a large shop in Paris’ Marais.
As the huge garage door opened slowly, the fragile intro of the Protége-Moi Mix Set started and many people from the busy shopping street and some fotographers gathered in front of the security barrier, interested what’s going to happen. When the music suddenly changed its mood to a crude fake guitar/electro-sound, fitting the rough environment of the dirty garage, the 8 models appeared and presented 20 looks of Superated’s newest collection.
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